BIG DATA IMPLICATIONS FOR AGRICULTLURE

2018

  • Terry W. Griffin
  • Kansas State University
Project Media

Farm data has become a current topic in agriculture as well as other industries and is known
as ‘big data’. Debate regarding the ownership of the data and who should receive value from
the use of that data are hotly debated. The myths of big data in agriculture are dispelled here
and insights into best management practices with respect to using data isolated to a given farm
as well as within a larger community are offered.
The valuation of agricultural data has been elusive whether from a single field or data
aggregated in near real time across many farms. Data from a given farm has finite value to
that specific farm, but data aggregated into a community is considered to have much greater
value…